We're kicking off an adventure that will span the next 12 weeks
An attempt to showcase different people using our amazing devices in different ways in real world adventure settings, and we embarked on our first adventure last Saturday.
First stop: The Wilds — a 16-hectare slice of evergreen calm just minutes from inner-city Joburg. It wasn’t the obvious choice. That’s exactly why we chose it.
This campaign is about more than showcasing gear. It’s about proving that real African creativity doesn’t need exotic backdrops. It just needs the right perspective.
1. Why The Wilds?
Still green in the dead of winter
Koppies and footpaths layered with city views
Waterfalls and fountains with zero artificial staging
2. What We Used
The Insta360 X4 for 360 photos and videos
Ray-Ban Metas to capture subtle, ambient walking POV
3. What We Captured
Close-ups of winter bloom
Footpaths and glorious sunshine
Waterfall shots in slow-mo
4. Next Up: Want to Join Us?
Next weekend we’re heading to another unexpected spot in Gauteng. This time, we’re inviting select creators, photographers, and camera nerds to join the crew.
Slots are limited. POV footage is not.
